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Your success depends on this (mine too)

Several months ago, it became clear to me that, despite the changes I had made, my business wasn't going to take off the way I wanted unless I went back to the drawing board. Some of you have already heard the story: I had been diligently reflecting on what people were asking me about social [...]

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How to Kick Ass When You’re a Work-At-Home Parent

I wish I could say that I had everything figured out from the get-go, but really it took a BIG burnout and a major life change for me to realize that I needed to shift my approach. I went from being a stressed-out stay-at-home mom to creating a laptop lifestyle that I love. Here's a [...]

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Do you have unrealistic expectations when it comes to social media marketing?

Oftentimes, solo-entrepreneurs feel that in order to do social media marketing 'right', they have to use the same tactics used by big brands. This leads to a sense of overwhelm and a tendency to freeze (and post nothing at all). You are not a big brand. You don't have an entire marketing department ready to [...]

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If your social media strategy isn’t working, this might be why.

Your question: "I went to a workshop on social media marketing and I'm doing what they said to do, but I'm still not getting the results that I want. What am I doing wrong?" Watch the video below for the answer: The fact is, social media marketing can be incredibly powerful, but you need to [...]

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Struggling with social media? Here are 3 proven secrets for success

If you're like me, you have other tasks in your business that take priority over social media marketing. The day-to-day grind of running a business (not to mention the demands of parenting!) leaves you with more things to do than hours in the day. So, when someone mentions that you should add social media marketing [...]

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